Interactive promotional folder with an illustration brought to life by an AR Instagram Filter

¡Enhorabuena! An interactive illustration for promotional material.

Interactive promotional folder with an illustration brought to life by an AR Instagram Filter
I was asked to design a promotional folder for students to keep their Cambridge English certificate safe when collected. 
The abstract illustration is inspired by the Canary Islands, where the company is based, and is brought to life with an AR Instagram filter that activates when the camera is pointed at the illustration. Students can personalise their folder with the qualification they achieved and celebrate with the brand online.
The filter uses a target tracker, to track the illustration and animation, a particle emitter that is activated when the user smiles, and a UI picker to select their qualification.
For more illustrations follow @untepid

Interactive promotional folder with an illustration brought to life by an AR Instagram Filter Interactive promotional folder with an illustration brought to life by an AR Instagram Filter
Image contains an energetic and active abstract illustration inspired by the Canary Islands.